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Designing a Digital Intervention to Increase Human Milk Feeding Among Black Mothers: Qualitative Study of Acceptability and Preferences

Designing a Digital Intervention to Increase Human Milk Feeding Among Black Mothers: Qualitative Study of Acceptability and Preferences

This approach was based on the work of Evans et al [26] and others that suggest “[h]ealth branding determines behavioral choice by building consumer relationships and identification with health behaviors and their benefits.” As the nature of this study was exploratory, we used qualitative methods to gain insight into content and features that would appeal to potential users, preferred content delivery methods, and feedback on app content and prototypes.

Loral Patchen, Jeannette Tsuei, Donna Sherard, Patricia Moriarty, Zoe Mungai-Barris, Tony Ma, Elina Bajracharya, Katie Chang, William Douglas Evans

JMIR Form Res 2025;9:e67284

Design, Development, and Testing of BEST4Baby, an mHealth Technology to Support Exclusive Breastfeeding in India: Pilot Study

Design, Development, and Testing of BEST4Baby, an mHealth Technology to Support Exclusive Breastfeeding in India: Pilot Study

App displaying appointment calendar H. App displaying educational videos on breastfeeding. After development, the Indian team translated the final content into the local language, Kannada. The translation was provided in Unicode for incorporation into the BEST4 Baby app. The app was designed to display the content and interface components in English and Kannada.

Tony Ma, Katie Chang, Amal Alyusuf, Elina Bajracharya, Yukiko Washio, Patricia J Kelly, Roopa M Bellad, Niranjana S Mahantashetti, Umesh Charantimath, Vanessa L Short, Parth Lalakia, Frances Jaeger, Shivaprasad Goudar, Richard Derman

JMIR Form Res 2022;6(9):e32795