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Can Facebook Be Used for Research? Experiences Using Facebook to Recruit Pregnant Women for a Randomized Controlled Trial

Can Facebook Be Used for Research? Experiences Using Facebook to Recruit Pregnant Women for a Randomized Controlled Trial

A P value of .05 was considered statistically significant, and all data were analyzed using Stata 14.1 (Stata Corp. 2015. Stata Statistical Software: Release 14. College Station, TX, USA: Stata Corp LP). Ethics approval for the RCT was obtained from the Health Research Ethics Board–Health Panel at the University of Alberta (study ID number: Pro00054360). This study is registered at Clinical Trials.gov (ID: NCT02711644). A screenshot that shows the set-up of a paid Facebook advertisement.

Laura M Adam, Donna P Manca, Rhonda C Bell

J Med Internet Res 2016;18(9):e250